Whop raises $200 million Series D at a reported $5.1 billion valuation
The creator-commerce platform says the round will support global expansion and research into payments and advertising systems for digital entrepreneurs.

Whop announced October 21 that it had completed a $200 million Series D funding round at a $5.1 billion valuation. The round was co-led by Sequoia Capital and Shopify Ventures, according to the company.
Whop provides infrastructure for entrepreneurs to launch and manage digital storefronts and sell online products and services. The company said the new capital will support global expansion and research into payment and advertising systems for the creator-commerce market.
For platforms serving digital entrepreneurs, payments and discovery are closely connected: the platform can influence how sellers collect money, reach buyers and manage recurring or one-time products. Those features also create responsibilities around fraud, refunds, seller verification and the treatment of platform-held funds.
The valuation and growth plans are company-announced figures and intentions, not independent forecasts. Whop did not disclose a detailed allocation of the proceeds, profitability metrics or a guaranteed timetable for new payment features.