HL Hunt’s SellFi lists flat monthly pricing for seller-financing deal management
The soon-to-launch platform lists Starter at $29 per month for 10 active deals, Business at $79 for 50, and custom Enterprise pricing for unlimited deals.

HL Hunt Financial describes SellFi as a soon-to-launch seller-financing platform that charges a flat monthly fee based on the number of active deals rather than a percentage of sales. The published product materials position it as software for managing seller-financed transactions and portfolios.
The stated features include contract generation, automated payment collection and a portfolio dashboard. The Starter plan is listed at $29 per month for up to 10 active deals, while Business is $79 per month for up to 50 active deals and adds late-fee automation, bureau reporting and collections integration.
Enterprise pricing is custom for unlimited deals and includes white-label portals and API access, according to the published pricing information. The page does not provide a complete implementation schedule, payment-processor list, contract-language review process or details for every supported jurisdiction.
SellFi’s flat subscription model makes the software fee easier to distinguish from the underlying financing economics, but it does not determine the rate, repayment schedule, collateral, servicing obligations or consumer disclosures in any seller-financed contract. Those terms remain specific to the seller, buyer and applicable law.
Because the platform is described as soon to launch, prospective users should confirm availability, data migration, bureau-reporting arrangements, collections responsibilities, security controls and the final commercial agreement. HL Hunt’s published product description is not a guarantee of launch timing, payment performance or legal compliance for an individual transaction.